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1M families going to receive Samsung smart TV by Evaly

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TV24 Desk: Evaly will initially sell Samsung’s 32-inch smart TVs – basic and smart – considering customers’ preferences.

Evaly and Fair Electronics have taken initiative to work together with the goal of delivering Samsung smart TVs to 100,000 families across the country. Samsung TVs can now be purchased at attractive discounts and offers from the e-commerce based marketplace, according to a press release.

Fair Electronics, maker and authorized distributor of Samsung products, signed an agreement with Evaly at the latter’s office at Dhanmondi in the capital on Tuesday.

Shamima Nasrin, chairman of Evaly, and Mesbah Uddin, chief marketing officer (CMO) of Fair Electronics, signed the agreement on behalf of their respective organizations.

Mohammed Rassel, founder and CEO of Evaly, and JM Taslim Kabir, head of marketing, Md Ataul Haque, head of business and Md Mushfiqur Rahman and Fahin Nasir, product managers of Fair Electronics, were also present. As per the agreement, Evaly customers will get the opportunity to buy the world’s best brand Samsung’s international quality TV at an attractive offer.

The press release further said that Samsung has set a target of selling more than 20,000 smart televisions across the country every month. Evaly will initially sell Samsung’s 32-inch smart TV, basic and smart considering customers’ preferences.

Soon 4K resolution Crystal Ultra HD TV and Quantum Dot TV will also be available in the marketplace.

Mesbah Uddin, CMO of Fair Electronics, said: “The demand for various uses of TV is increasing day by day. Now people are doing professional office work online from home; a student is attending a class online. All this can now be done on TV. This requires a modern technology smart TV. And this is the solution we want to provide to local customers through Evaly.”

“With the Samsung brand and Fair Electronics, we want to take one step more to digitize the country. We hope that with this large platform of more than 4 million subscribers of Evaly, customers will be able to easily and affordably buy Samsung Smart TVs which will spread across the country,” said Mohammed Rassel, founder and CEO of Evaly.

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